Step 1: Research

Benchmark current traffic

We will analyze current traffic trends and visitor profiles through web analytics. This will give us an idea how many visits we get, who our visitors are, what browsers they use, what they are looking for, and if they are finding them.

Create baseline search engine ranking index

We will do a thorough study on current search engine rankings and positions based on the current effective keywords and/or key phrases. This will serve as our benchmark for improvement.

Step 2: On-Page Optimization

Collection of new keywords & analytics

We will analyze popular keywords in the industry category across major search engines. This will help us determine high traffic keywords that are worth going after for.

Accessibility test

Upon developing the web site, we adhered to standard SEO accessibility guidelines. Nevertheless, we will keep testing for and maintaining the integrity of the web site.

Fine tune page contents

From our keyword analyses, we will suggest and implement keywords which are effective and should be used more in writing content to the website.

Link baiting

We will suggest and implement link baiting techniques, this will help the web site gain inbound links which help boost rankings.

Verification

We will verify that the changes we implemented on the web site are reflected on the search engines by performing test searches as your visitors would do.

Step 3: Off-Page Promotion

Link Building

We will scour the web for link building opportunities. This will provide help boost the web siteʼs rankings by producing more backlinks.

Creation and submission of sitemaps

XML sitemaps are now an essential part for getting your website properly indexed by the search engines. We will create your sitemaps and submit them to the search engines.

Off-Page Settings

We will configure the settings for search engines, your domain name for optimal targetting.